My entrepreneurial drive and desire to make a meaningful impact opened doors to exciting new opportunities. I led digital marketing and strategy efforts for Grammy Award and Billboard Award-winning recording artists - designing and developing websites and CD packaging for multiple international album releases and managing online communities with thousands of members.
This section presents a snapshot of my recent work history and core responsibilities. For an in-depth look at my experience, check out my detailed work history on LinkedIn.
Responsible for leading large keystone projects for global clinical, medical, and commercial organizations in the Oncology and BioPharmaceutical Business Units.
Built the global design team, establishing new capabilities in UX and UI Design, Service Design, Research, and Front-end Development, growing the team by 350%. Responsible for recruiting and onboarding competency leads in each of the core areas of the digital team.
Led all digital initiatives for our largest client, Volkswagen, for over eight years. Responsible for developing and implementing a component-driven design approach, established agency-wide standards for seamless inter-agency coordination, and optimizing vendor management.